Integrated Pension Awareness Campaign For Abi

Teamspirit created the second "Pay Your Pension Some Attention" campaign for the Association of British Insurers and the Pensions and Lifetime Savings Association. Fronted by Timmy Mallett and his revived Nostalgia Game, the integrated campaign used nostalgic video, PR, digital out-of-home, social, online video, and radio to encourage people to track and consolidate their pensions.