Brand Identity System For Tällbergsgruppen Hotels

The Studio developed a cohesive yet flexible identity system for Tällbergsgruppen, a hotel group in Dalarna, Sweden. Each hotel received a distinct wordmark derived from a shared typeface and unified symbol inspired by traditional Dalecarlian house marks, creating a balance between individuality and brand cohesion.

Tags: Folklore, Guideline, Hospitality, Symbol, Typography, Wordmark