Brand Identity Rebrand For Bubby’s Nyc Restaurant

Saint Urbain reimagined Bubby’s visual identity to preserve its beloved homemade charm while refreshing its look for a new era. The rebrand features a painterly cursive logo and handcrafted design elements that evoke warmth, nostalgia, and authenticity.

Tags: Aesthetic, Handwriting, Imperfection, Script, Typography, Warmth