Redefine

Redefine is a Liverpool studio founded by Tom Woollam and Georgia Woollam, specialising in brand strategy, identity, interiors and experience design. It works closely with clients to connect how a place looks, sounds and feels. The studio brings graphic design and spatial design together, from brand narratives, typography and signage to materials, interiors and digital applications. Its portfolio has a strong hospitality focus, including restaurants, bars and coffee shops, alongside property, retail and other businesses.