Studio: Ragged Edge

Client: Go.Compare

Work: Brand Identity

Industry: Finance

Rebrand For Go.compare

Ragged Edge partnered with Go.Compare to deliver a full rebrand that reframed the company as the champions of choice. The new identity amplified the brand’s distinctive mascot, introduced a refreshed name and URL, and extended a playful illustrative system across all touchpoints, resulting in record revenues and renewed customer engagement.

Tags: Collaboration, Mascot, Rebrand, Revenue