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Visual Identity And Packaging Redesign For Sipsmith Gin by Pearlfisher - D1S1 Design Spotlight

Studio: Pearlfisher

Client: Sipsmith

Work: Packaging

Industry: Food & Beverage

Visual Identity And Packaging Redesign For Sipsmith Gin

Pearlfisher collaborated with Sipsmith to evolve its brand identity and packaging for a new generation of gin enthusiasts. The refreshed design honors the brand’s London heritage through intricate illustrative labels and a sustainable, ergonomic bottle, enhancing shelf presence and supporting portfolio expansion.

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Tags: Evolution, Heritage, Illustration, Narrative, Sustainability

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Pearlfisher Redesigns Gandour Packaging for a Modern, Heritage-Driven Brand
· Sep 27, 2022
Pearlfisher redesigned the packaging and branding for Beirut-based confectionery brand Gandour, balancing the company’s rich heritage with a modern, joyful visual identity. The update emphasizes Gandour’s humanistic values through colorful illustrations and refreshed brand assets that honor its legacy while appealing to contemporary audiences.
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