Brand Identity for Doja Indo-Japanese Gin

OMSE developed the brand identity for Doja, the world’s first Indo-Japanese gin blending botanicals from India and Japan. The design concept celebrates cultural fusion through a logo combining Japanese, English, and Devanagari scripts, and a visual system that mixes photography, illustration, and type. Special printing techniques like holographic foil were used to elevate the packaging without a custom bottle design.

Set in GT Flexa X Compressed, Apoc, Togalite, Pancho Devanagari