Brand Identity and Content Strategy for Atlantis Animation

Mucho developed a distinctive brand identity and content strategy for the CG studio Atlantis Animation. The design plays with the concept of illusion, merging letters through stencil typography and using dreamlike ocean-space imagery to express the studio’s creativity and storytelling. The result captures the duality between the possible and the impossible while reinforcing Atlantis’ adventurous spirit.

Set in a custom typeface