Studio: Motto

Client: Protege

Work: Brand Identity

Industry: Technology

Rebrand For An Ai Data Marketplace

Motto® rebranded Protege, a trusted marketplace for AI-ready human data and expertise. The new identity highlights Protege’s ethical, human-centered approach to data refinement and its role as a bridge between data owners and AI builders. The visual and verbal systems balance technological sophistication with empathy and clarity.

Tags: Dynamic, Empathetic, Ethical, Modular, Sophisticated, Technological