Packaging Design For A Humorous Cider Gift

Studio Miles created a playful packaging concept for a limited-edition cider gifted to clients as a year-end thank-you. Collaborating with Equinoxe Cider Farm, the team developed three bottles inspired by kitsch Italian-western aesthetics, turning the idea of a 'bribe' into a witty creative statement. The result blends humor, storytelling, and bold visual identity.