Studio: Media Work

Client: Nike

Work: Motion Design

Industry: Fashion

3d Motion Campaign For Nike Invincible 3

Media.Work collaborated with Nike to create a visually immersive campaign for the Invincible 3 sneakers, emphasizing their revolutionary cushioning and plush underfoot comfort. Through playful 3D animation and tactile material exploration, the project visualized softness and resilience, blending reality with a dreamlike world of marshmallow-like textures.

Tags: Comfort, Cushioning, Innovation, Outsole, Softness, Transformation