Brand Refresh for Gobble Meal Kits

Studio Mast collaborated with Mackey Saturday to revitalize Gobble’s brand as the company prepared for major expansion. The refreshed identity captures the fun, lively, and family-oriented spirit of Gobble’s 15-minute gourmet meal kits through a custom wordmark, colorful packaging, and a flexible pattern system. The result is a cohesive brand experience that stands out in a crowded delivery market while emphasizing clarity and joy in cooking.