Brand Identity For Juana Cbd Skincare

Made Thought developed a new creative direction for Juana, a CBD-powered skincare brand founded by Yann Moujawaz. The identity fused ancient wisdom with scientific innovation, featuring glowing glass packaging, Kirlian photography, and a nature-inspired palette to express authenticity and energy. The result positioned Juana as a trusted global skincare pioneer with a distinctive story and visual language.