Packaging Design for a Children's Pasta Line
Watercolor farm stories turn five children’s pasta packs into a map of the wheat supply chain.
LETTERA7 created illustrated packaging for Le Pastine di Armando, a range of small pasta shapes for children. The five packs use a playful rural narrative to communicate Italian wheat sourcing, production details, and the product's 0 Pesticidi 0 Glyphosate certification.
Insights
- LETTERA7 uses five packs to tell a rural story from the wheat field through the farmer and miller to the family table.
- Watercolor gives voice to the story’s characters and helps make the brand’s rural world feel playful and immediate.
- The packaging translates this shared story into five small pasta formats designed for broths and purées.
- Production information receives prominent space on pack; LETTERA7 specifically names a “0 Pesticidi 0 Glyphosate” certification, while the client’s current page independently confirms a Bureau Veritas zero-pesticide certificate.
1 / 8Swipe
