Motion Design For Pepsi Super Bowl Halftime Show

Imaginary Forces created a dynamic 10-second intro for the Pepsi Super Bowl LIV Halftime Show, celebrating Miami’s Latin culture and musical energy. The team combined live-action footage of musicians with 3D simulation to evoke the feeling of being inside a glass of Pepsi, leading into the main performance by Jennifer Lopez and Shakira.

Tags: Dynamic, Energy, Miami, Musician, Simulation