Interactive Video Companion For Grey Goose

Haus built an interactive video companion to Grey Goose’s Fly Beyond campaign for the brand’s YouTube channel. Starting from a broadcast spot created by Digital Arts Network, Haus filmed bartender-led vignettes that teach users how to mix signature cocktails. Hotspots embedded in the commercial triggered a brief “What are you in the mood for?” questionnaire, routing each viewer to a cocktail video tailored to personal taste. The interface used delicate line art, sheer overlays, and subtle blur to evoke the frosted bottle, guiding viewers without overwhelming choices. A single-page frontend architecture intelligently fetched imagery, video, and JavaScript, while elegant cuts, eases, and transitions blurred the seams between film and interaction, creating a continuous, conversational flow.