Brand Identity and Packaging for Drumroll Mini Donuts

Gander developed a new name, identity, and packaging for Drumroll, a plant-based mini donut brand formerly known as GreenHouse Foods. The rebrand captures nostalgic joy and modern indulgence through playful visuals, a chocolatey wordmark, and surreal fisheye photography that celebrates the donut hole as a central motif.

Set in GT Haptik