Studio: Chong

Client: Dirty Birdy

Work: Brand Identity

Industry: Fashion

Brand Identity For A Women's Workwear Label

Studio Chong developed the brand identity for Dirty Birdy, a women’s workwear brand founded to empower female makers. The visual and verbal system draws inspiration from tools of the trade, blending durability with playfulness to make DIY culture more accessible and stylish.

Tags: Comfort, Consumer, Durability, Empowerment, Workwear