Studio: CFC

Client: 의식주컴퍼니

Work: Brand Identity

Industry: Hospitality

Brand Identity Redesign For Laundrygo

CFC collaborated with Laundrygo to redefine its brand identity, inspired by the mechanics and motion of the laundry process. The new design integrates a 'rotating arrow' concept into the letter 'G', symbolizing movement, renewal, and eco-conscious operation. This refreshed identity strengthened Laundrygo’s leadership and modernized its visual presence in the laundry service industry.

Tags: Concept, Experience, Operation, Redesign, Symbolism