Identity Renewal For Korean Medicine Hospital Of Daejeon University

CFC renewed the hospital identity for the Korean Medicine Hospital of Daejeon University, focusing on the Seoul branch. The new symbol integrates the letter 'H' from 'Hyehwa' into the existing forest-inspired emblem, reflecting the hospital’s values. A nature-inspired color palette and organic graphic patterns were developed and applied across various applications including brochures, packaging, and signage.