Studio: Buck

Client: Nike

Work: Motion Design

Industry: Sports

Illustrated Campaign For Nike Winflo 8 Launch

Buck created a playful illustrated campaign for Nike to promote the Winflo 8 shoe, targeting casual and aspiring runners. The project took the form of a comic-inspired 'How to Run' manual, blending a West Coast vibe with retro, character-driven storytelling to inspire people to find their inner runner.

Tags: Character, Footwear, Illustration, Manual, Narrative, Retail