Studio: Big Fish

Client: SBS

Work: Brand Identity

Industry: Media

Design System For Sbs Podcasts

Bigfish developed a flexible design system for SBS to unify over 100 podcasts across 30 languages and multiple platforms. The system balanced consistency with creative individuality through a three-tiered approach, combining templated designs and bespoke illustrated artwork. A shared colour palette and typography ensured every podcast felt distinctly part of the SBS brand.

Tags: Graphic, Media, Podcast, System