Rebrand and Packaging System for Coolhaus Ice Cream

AndWalsh partnered with Coolhaus to reimagine their brand around the concept of 'Edible Creativity.' The new identity features a vibrant illustration system, playful naming, and a cohesive packaging hierarchy that spans over 60 SKUs across multiple product categories. The result is a bold, maximalist brand presence that celebrates individuality and stands out in the competitive freezer aisle.