Studio: AKQA

Client: Nike

Work: Digital Design

Industry: Sports

Digital Training Experience For Nike Football Pro Genius

AKQA created Nike Football Pro Genius, a digital platform that brings mental training to young footballers through interactive tools and exercises. The experience combines mobile games, audio guidance, and video content to help players develop focus, anticipation, and visualization skills used by elite athletes.

Tags: Application, Athletes, Performance, Psychology, Tool, Training