Studio: AKQA

Client: Nike

Work: Art Direction

Industry: Fashion

Campaign Films And Digital Experience For Nike N7 Collection

AKQA collaborated with Nike to create the 'Crafted by Culture' campaign for the N7 collection, celebrating Indigenous heritage and craftsmanship. Through films and digital storytelling, the project highlights the personal narratives of Indigenous athletes and the cultural inspirations behind their sneaker designs.

Tags: Change, Community, Craft, Heritage, Story