Typeface Design for GB
Designed from two letters
GB is a bold sans serif typeface developed by A2-TYPE from just two capital letters — G and B — found in a Morgan Press Type catalogue. Working from so little source material made achieving a coherent, harmonious system a central design challenge. Additional reference points included letterpress wood alphabets and early sans serif historical specimens. The typeface received a Tokyo TDC Prize and an ISTD Certificate of Typographic Excellence.
Insights
- The entire design system was extrapolated from only two existing glyphs, making the creation of a harmonious and coherent alphabet an open-ended challenge.
- Letterpress wood type and early sans serif historical specimens informed the broader alphabet beyond the two source letters.
- The project received both a Tokyo Type Directors Club TDC Prize and an ISTD Certificate of Typographic Excellence.
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