Tom Froese
Illustrator, Illustrator Teacher Podcaster
In their own words
There are definitely two types of people: those who will enjoy freelance more, and those who are content to be employed.
Articles & interviews3
- "Top Podcasts for Creative Inspiration in 2025"
Creative Boom’s 2025 roundup by Tom May highlights standout podcasts that offer inspiration and practical advice for creative professionals. The article features shows hosted by Liz Mosley, Tom Froese, Katy Cowan, Clare Blyth, Giuseppe Castellano, and Ian Chillag, each offering unique perspectives on design, illustration, and creative life. It emphasizes authenticity, community, and insight as key qualities uniting these podcasts.
- Best Work Environments for Creatives: Agency, In-House, or Freelance?
The article by Tom May explores the pros and cons of working as a creative professional in three main contexts: agency, in-house, and freelance. Drawing on insights from multiple designers and illustrators, it outlines how each path offers different benefits, challenges, and career trajectories depending on experience level and personal goals.
- New Brand Identity for High Street Wine Co. by Conductor
BP&O features Conductor’s brand identity for High Street Wine Co., a wine bar and shop in San Antonio. The design draws inspiration from street markings and the bar’s architectural materials, combining Tungsten typography, pattern, and Tom Froese’s lively illustrations to evoke community and conviviality. The result balances utilitarian structure with warmth and personality across print and digital applications.