
DesignThinkers Toronto
Toronto, Canada20 Oct 2026 – 21 Oct 2026
Announced panellist
Creative Director

Being in-person and collaborating while in the same environment is key – for me.
We tend to like our beauty with a side of brains.
The Brand Identity interviews Jacqueline Lane, Executive Creative Director at Toronto-based studio Whitman Emorson, about the studio’s strategy-led approach and collaborative culture. Lane discusses her career path, the studio’s hybrid work model, and their human-centered design philosophy. The conversation also highlights Whitman Emorson’s work on Jems, a condom brand they co-founded, emphasizing the importance of strategic thinking and empathy in branding.