BP&O features Marx Design’s branding and packaging for Cashflow Vodka, a new product from Departed Spirits. The identity embraces financial struggle as a creative concept, using brutalist typography, lo-fi aesthetics, and a terminal green palette to convey honesty and humor. The project subverts typical vodka branding with brown bottles and a self-aware tone that critiques industry pretence.
The Brand Identity features Bruges-based designer Davy Denduyver’s vivid and type-driven identity for Elgin, a restaurant in Saigon. Drawing inspiration from restaurant receipts and thermal printing, the branding combines stretched typography, handwritten wordmarks, and playful contrasts to reflect the restaurant’s story and culture. The project uses Therma and Basier Circle typefaces and balances minimalism with expressive visual energy.