The Brand Identity’s 'The Edit' highlights five new branding projects from global studios, including Sasyk Mihal’s rave-inspired identity for Page Break, Parker’s Palm Springs–infused skincare brand 760 Skin, Sylvan Hillebrand’s bold work for ARTIZSOUL, U.I.WD.’s sentimental rebrand for fashion house MIXED, and MEK’s science-driven identity for impact investment firm Understorey. Each project showcases distinct visual strategies, from expressive typography to nature-inspired palettes.
New York-based studio WØRKS has rebranded biomaterials company erthos®, emphasizing its transition from a materials supplier to a technology-driven studio. The identity combines modular data design, a refined logo, and a single-typeface system to communicate trust, education, and optimism. Drawing inspiration from mid-century standards manuals, the design balances technical precision with clarity and sustainability-focused messaging.