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proprietary type — 2 cases
Cases set in proprietary type, as credited by the studios in their own writeups.
Lebara Brand Identity Rebranding by Verve
Brand Identity And Repositioning For A Mobile Network Challenger
proprietary type in the news
- Interbrand Unveils New In-House Logo and Identity
· Jun 2, 2026
UnderConsideration’s Brand New briefly reports on Interbrand’s new in-house logo and identity, unveiled in 2026. The rebrand features a proprietary sans serif typeface and a black-and-white color palette, emphasizing simplicity and refinement. The article is a short review post by Armin, typical of Brand New’s coverage of major corporate identity updates.
InterbrandUnderConsiderationbranding - Verve Refreshes Lebara Brand Identity With New Logo
· May 26, 2026
UnderConsideration’s Brand New reviewed Verve’s refreshed brand identity for telecom company Lebara. The update introduces a new logo, proprietary sans serif typeface, and a blue-led visual system with dynamic illustrations. The redesign aims to modernize the brand’s presence in the UK telecom market.
- Nominee Rebrands Philbrook Art & Gardens With New Name and Logo
· May 21, 2026
UnderConsideration’s Brand New features a rebrand of Philbrook Art & Gardens by Nominee, led by designer Scott Allen Hill. The project introduces a new name, logo, and identity system that uses a proprietary flared sans serif typeface and geometric iconography to reflect the museum and garden’s cultural identity in Oklahoma.
NomineePhilbrook Art & Gardensbranding - Interbrand Redesigns Ronald McDonald House Logo and Brand Identity
· May 20, 2026
UnderConsideration’s Brand New briefly covers Interbrand’s redesign of the Ronald McDonald House logo and identity. The update features a heart and house motif rendered in red with a rounded sans serif proprietary typeface, emphasizing warmth and care. The article notes the project as part of the non-profit sector and highlights the refreshed visual simplicity.
InterbrandRonald McDonald Housebranding - Schnitler&Co Creates New Logo and Identity for The Whale
· May 13, 2026
UnderConsideration’s Brand New reviewed the new logo and identity for The Whale, a cultural destination in Norway, designed by Schnitler&Co. The project features a proprietary geometric sans serif typeface and variable font approach, emphasizing curved forms and a clean, modern aesthetic.
Schnitler&CoThe Whalebranding - Gärde Design Creates New NGLM Logo and Brand Identity
· May 12, 2026
UnderConsideration’s Brand New briefly spotlights Gärde Design’s new logo and identity for NGLM, a corporate client based in Sweden. The project features a proprietary flared serif typeface and a refreshed visual identity system.
Gärde DesignNGLMbranding