Used by Snask
Set for Vivantis
Cases set in PP Fragment, as credited by the studios in their own writeups.
The Brand Identity · Apr 8, 2026
Stockholm-based agency SNASK rebranded European beauty e-commerce giant Vivantis with a bold new identity built around the phrase 'Hello Gorgeous.' The project aimed to transform Vivantis from a transactional retailer into an emotionally engaging lifestyle brand. The rebrand spans strategy, tone of voice, visual identity, campaign production, and a flagship store concept, resulting in a 30% sales increase post-launch.
The Brand Identity · Nov 24, 2025
LOTIPA created a refined and contemporary brand identity for Brazilian-Portuguese law firm Mamedes & Gasch, rejecting traditional legal clichés. The design centers on a griffin symbol illustrated by Lucas Oliveira, supported by a disciplined typographic system and a restrained palette of deep green-black and bronze. The project balances institutional gravitas with modern precision, using AI-generated imagery and meticulous production detailing.
The Brand Identity · Dec 22, 2023
Los Angeles studio Labeling Theory created the identity, packaging and website for California cannabis brand Night Shift. The system targets an older audience through nostalgic, desaturated 1960s and 1970s-inspired colours, strain-specific grainy illustrations and Fragment typography.
The Brand Identity · Feb 21, 2023
Frankfurt-based studio Arndt Benedikt created a brand identity for tech start-up Next Packet that balances rational technology with emotional warmth. The design uses Pangram Pangram’s Neue Montreal and Fragment typefaces, a custom honeycomb-inspired wordmark, and a palette of blue and purple to express both trust and humanity. The result is a forward-thinking identity that humanizes the deep-tech sector.
The Brand Identity · Oct 24, 2022
Barcelona-based designer Federico Sanchez created a poetic and ambient brand identity for Interval, a multidisciplinary homeware company. The identity combines Pangram Pangram typefaces Right Grotesk and Fragment with a bespoke wordmark and a nature-inspired color palette. The project reflects Interval’s ethos of connecting objects, experience, and storytelling through design.
