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Focal in Use — 2 Design Examples | D1S1

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Focal in use — 2 cases

Used by Commercial Type, Pentagram

Set for Commercial Type, Vernacular

Find design references using Focal. Browse project images and studio credits, then follow each case to its source. Typeface names come from catalogued studio writeups; coverage is limited to projects with recorded credits.

Focal

Focal by Commercial Type

Focal

'Second Hand'

'Second Hand' by Pentagram

Book Design For Vernacular’s Second Hand

Book, Book Cover

Focal in the news

Sunny Side Up Crafts Co-Museum Identity Inspired by David Carson
The Brand Identity · Jun 25, 2025
Sunny Side Up created a dynamic brand identity for Co-Museum, a platform offering fractional ownership in cultural assets. Drawing inspiration from David Carson’s 1990s editorial chaos, the studio merged analogue and digital techniques using rubber stamps, brush strokes, and motion design. The result is a tactile, expressive system that reflects Co-Museum’s mission to make art more inclusive and emotionally resonant.
Sunny Side UpCo-Museumbranding