AKQA created the My Verizon app, an intelligent personal assistant that empowers over 100 million subscribers with complete self-service capabilities. The redesign introduced a simplified bill, personalized control center, and conversational interface, leading to record-breaking sales and customer satisfaction.
AKQA reimagined Verizon’s retail environment with the Destination Store, an immersive space designed around connected lifestyles. Interactive zones, gesture-based walls, and a dynamic device guide transformed shopping into an engaging, educational experience that redefined in-store discovery.
Buck collaborated with Verizon, the NFL, and Momentum to create an interactive AR experience celebrating the NFL’s 100th season. The project featured a multi-player, mixed reality game powered by Verizon’s 5G network, allowing fans to customize and interact with team-themed thrones in real time across stadiums nationwide.
Buck created an abstract hype film for Verizon’s 5G Edge Keynote to announce their partnership with Amazon Web Services. The film used color as the main narrative element, representing the transition to next-generation technology while avoiding Verizon’s traditional palette. Inspired by 60s video art and science imagery, the result was a textured and timeless visual story.
FutureDeluxe collaborated with Verizon to create a series of dynamic motion visuals celebrating the brand’s technological innovation and connectivity. The project combined abstract digital forms and fluid motion to express the speed, energy, and reliability of Verizon’s network.
DIA collaborated with Brand New School to create a dynamic campaign for Verizon’s 5G network launch. The design system emphasized speed, exclusivity, and premium content through kinetic typography, modular layouts, and stylized 3D visuals that departed from Verizon’s earlier type-focused identity.
Creative Boom examines MikeTeevee's Brand Perspectives 2026 report, which gathers in-house creative and marketing leaders' views on AI's impact on major brand teams. The article argues that AI is amplifying pre-existing issues including decision paralysis, homogenous output, eroding creative conviction, administrative friction and a threatened junior-talent pipeline.
BP&O’s feature by Thomas Barnett explores For The People’s bold rebrand of Be Equitable, formerly Cook Ross. The project replaces a dated corporate identity with an activist-inspired, human-centered brand system featuring custom typography by Tré Seals and expressive illustrations by Edward Ubiera. The new identity embodies diversity, optimism, and social justice while reflecting a collaborative learning process between client and agency.