F37 Foundry created two athletic-modified typefaces for the launch of TNT Sports in the UK and Ireland. Derived from F37 Judge and Wicklow, TNT Sports Sans and Serif were adapted for high-impact broadcast graphics, score tables, and digital signage.
DixonBaxi partnered with BT Group and Warner Bros. Discovery to launch TNT Sports, a bold rebrand of BT Sport that redefines the role of sport in culture. The new identity celebrates fan passion through a dynamic visual system, emotive storytelling, and an editorial approach to data, placing supporters at the heart of the brand experience.