Mythology created a fresh and approachable visual identity for Tend, a contemporary dental and hygiene brand. The work included a friendly and inviting brand language, along with the development of their bestselling product line and innovative city-wide brushing studios.
Gretel developed a bold and human-centered brand identity for Tend, the world’s first banking collective. The system emphasizes growth, connection, and accessibility through vibrant colors, confident typography, and a direct, irreverent tone of voice that redefines community banking.