Red Antler partnered with Supergoop! to create a bold campaign introducing its Unseen Sunscreen to a wider audience through Target. The campaign redefined perceptions of sunscreen by highlighting its invisible, weightless qualities and positioning it as an essential, feel-good part of everyday skincare.
Red Antler partnered with Supergoop to evolve its brand and reposition sunscreen as an essential part of daily skincare. The refreshed identity and digital experience highlight the brand’s innovative textures and make suncare feel effortless, stylish, and indispensable.