TUX launches Sunski SPF as daily push to get outsideThe Brand Identity · Aug 14, 2026
TUX Creative House developed Sunski's first SPF range as part of a wider brand refresh that evolves the sustainable-sunglasses company into a broader sun-protection brand. Built around the "Daily Nature Kit" positioning, the identity uses California landscapes, hand-drawn screen-print-style totems, a retained handwritten wordmark and a yellow-and-sky-blue palette to make daily sunscreen feel like an invitation to go outside.