Sprite
Design work for Sprite, collected from the studios behind it.
- Design cases
- 4
- Studios
- 3
- Latest work added
- May 2025
- Product Design 2
- Brand Identity 1
- Campaign 1
Design cases by studio
AKQA (2)
- Music-Led Campaign for Sprite Gen Z Engagement
- AKQA collaborated with Sprite to create 'Heat Happens,' a campaign that taps into music and humor to help Generation Z express themselves and stay cool under social pressure. The initiative featured six short films inspired by nostalgic music genres and witty lyrics printed on Sprite cans and contextual media. The campaign extended to TikTok, empowering young audiences to share their own stories of overcoming awkward moments.
- Product Design and Campaign for Sprite's Knocklace Collection
- AKQA collaborated with Sprite to create The Knocklace Collection, a playful jewelry line designed to address privacy issues faced by young adults living with parents. Combining handcrafted necklaces made from melted Sprite cans with a Bluetooth-enabled app, the project humorously promotes conversations about personal space and modern boundaries.
Tátil Design (1)
- App Design for Sprite LimeLight
- Tátil Design created the Sprite LimeLight App. The project centers on a digital app experience for Sprite’s LimeLight initiative.
Turner Duckworth (1)
- Global Rebrand for Sprite
- Turner Duckworth developed a refreshed global identity for Sprite, unifying its visual presence across markets. The new design emphasizes clarity, energy, and modern simplicity while maintaining the brand’s iconic green and yellow palette.
