1 case across 1 studio
It's Nice That · Jul 13, 2026
Seoul correspondent James Chae examines the proliferation of viral pop-ups, select shops and collectible keyring trinkets in Seongsu-dong. The article connects this consumption pattern to South Korea’s "feel-conomy," economic uncertainty among young people, and the value independent retailers place on distinctive taste, curation and creator stories.
· May 20, 2026
Brand New briefly links to or mentions Shein’s new branding in a short 'Linked' post by Armin. The article provides a headline and metadata but requires a subscription to view the full review content.