Focus Lab partnered with Pinpoint to create a flexible and comprehensive brand system that distinguishes the company within the competitive recruiting industry. The new identity supports Pinpoint’s growth and communicates its modern, people-focused approach to hiring solutions.
Meat Studio developed a refined brand identity for Pinpoint, a professional self-care brand focused on both physical and mental wellbeing. The concept centers around a single dot symbolizing immersion and connection, complemented by natural color palettes inspired by rainforests and marine environments.