Zadie is a decorative headline typeface drawn from Edwardian cast ironwork. An early version appeared in Vogue UK's winter 2005 issue; Penguin Press (New York) subsequently commissioned a cut for the cover of Zadie Smith's 'On Beauty'. The family comprises two styles: Regular and Solid.
Pentagram designed the book 'The Work of Art' for Penguin Press, a deep exploration of the creative process curated by Adam Moss. The design integrates interviews, sketches, notes, and other artifacts into a cohesive visual narrative that mirrors the complexity and spontaneity of artistic creation.