Design cases by studio
- Publication Design for MAAP Off the Front
- TRiC Studio art directed and designed the second and third issues of MAAP’s publication Off The Front, aligning with the openings of the brand’s Melbourne and Amsterdam LaB stores. The design employs a dynamic, flexible grid inspired by concrete poetry and early desktop publishing, capturing the energy and innovation of MAAP’s cycling culture.
- Apparel, Cycling

- Brand Identity for MAAP LaB Retail Concept
- TRiC Studio developed a dynamic sub-brand for MAAP LaB, a flagship retail concept that merges cycling culture with community engagement. The identity combines MAAP’s existing logo with Monument Grotesk typography and a flexible system of colorful patterns, creating an energetic and approachable experience that reflects the movement and spirit of cycling.
- Cycling

Designers behind the work
Designers and creative leads credited on MAAP projects in press coverage.