Baillat Studio developed the visual identity for the sixth edition of Elektra’s digital art biennial, BIAN 6. Centered around the concept of anamorphosis, the campaign evolves through three phases, reflecting transformation and distortion while merging digital and organic aesthetics. The dynamic visuals reinterpret Jonathan Schipper’s 'Slow-Motion Car Crash' artwork with bold typography and shifting compositions.
Baillat Studio developed the creative direction and visual identity for the Elektra Virtual Museum, a metaverse-based exhibition space that reimagines how art can exist beyond physical boundaries. The project combined bio-morphic architecture, editorial typography, and immersive digital environments to create a futuristic museum experience.
Ocular Oscillation is an immersive audiovisual work created during Elektra’s residency in Mons, Belgium. Designed for projection within a mobile geodesic dome, it explores perceptual disruptions caused by involuntary eye movements through hypnotic, stroboscopic visuals and sound. The piece was later presented at SAT Montreal and Mutek Mexico.
Baillat Studio created an interactive digital gallery for ELEKTRA’s 2020 Metamorphosis exhibition at Arsenal in Montreal. The virtual experience digitally recreated the gallery space and featured 3D reproductions of all exhibited works, allowing audiences to explore the show remotely during the pandemic.
Baillat Studio developed a comprehensive visual campaign for Elektra’s 2020 Metamorphosis edition, transforming the festival into an immersive online experience during the pandemic. The project included poster design, promotional videos, and an interactive digital gallery that allowed audiences to explore artworks remotely.