From Form created a cinematic theatrical ident for Cineville, a monthly cinema membership platform. The piece invites viewers to explore beyond the screen through a blend of animation, 3D modeling, and sound design that captures the magic of filmgoing.
From Form developed a film and print campaign for Cineville exploring the emotional and sensory impact of cinema. The concept visualized a scientific approach to measuring the immeasurable effects of film through analog equipment, physical reactions, and animated data visualizations.
KesselsKramer created a playful campaign for Cineville that brought their membership cards to life. The project transformed the cards into dynamic, animated characters, reflecting the diversity and creativity of the film community while encouraging audiences to explore more cinema experiences.
KesselsKramer created a campaign for Cineville that highlights the richness and variety of film culture available through its membership. The concept 'There's more to see with Cineville' encourages audiences to explore beyond mainstream cinema and discover new perspectives on the big screen.
The Brand Identity interviews Rotterdam-based studio From Form, co-founded by Ashley Govers and Jurjen Versteeg, exploring their analogue-driven creative process and nostalgic aesthetic. The duo discuss their origins, evolution from film and design experiments to client work, and their philosophy of embracing imperfection and tactility in a digital age. The conversation highlights their projects for OFFF, Cineville, and Amsterdam Museum Night, emphasizing the timeless charm of handmade design.