Bubilet

News & interviews

• Velvele evolves Bubilet’s identity for 80 million users without disruption

  The Brand Identity · Nov 12, 2025

  The Brand Identity features Milan-based studio Velvele’s rebrand for Turkish ticketing platform Bubilet, which serves over 80 million users. The project carefully evolved the existing identity—retaining the recognizable percentage symbol while introducing a custom typeface, lowercase logotype, and motion system—to modernize the brand without alienating its audience. The result is a warmer, more human visual language that reflects Bubilet’s emotional connection to live events.

  VelveleBubiletbranding
  Çağıl Aygen
• "Velvele Demystifies Apple’s Liquid Glass Design in New Templates"

  The Brand Identity · Jul 29, 2025 · Interview

  The Brand Identity interviews Milan-based studio Velvele about their new Liquid Glass After Effects templates, inspired by Apple’s signature aesthetic. Founder Çağıl Aygen and designer Valeryia Harasimava spent a month reverse-engineering the visual style to create an editable, experimental toolkit for motion designers. The project aims to democratize complex visual effects, offering a creative playground rather than a quick-fix solution.

  VelveleBubiletdigital
  Çağıl Aygen