Articles & interviews
- "Velvele Demystifies Apple’s Liquid Glass Design in New Templates"
The Brand Identity interviews Milan-based studio Velvele about their new Liquid Glass After Effects templates, inspired by Apple’s signature aesthetic. Founder Çağıl Aygen and designer Valeryia Harasimava spent a month reverse-engineering the visual style to create an editable, experimental toolkit for motion designers. The project aims to democratize complex visual effects, offering a creative playground rather than a quick-fix solution.
- Velvele Transforms Workflow Issues into Community Templates
The Brand Identity interviews Milan-based studio Velvele and its founder Çağıl Aygen about how workflow frustrations led to the creation of After Effects motion templates now used by designers worldwide. The discussion explores Velvele’s philosophy of creative generosity, their selective client approach, and their commitment to meaningful storytelling. The piece also highlights the studio’s future plans in motion and type design.