Bitis Hunter

News & interviews

• "M — N Associates Rebrands Vietnam's Top Sneaker Brand, Biti's Hunter"

  Creative Boom · Feb 5, 2025

  M — N Associates has rebranded Vietnam’s leading sneaker brand, Biti’s Hunter, with a bold new identity that bridges physical and digital experiences. The rebrand introduces a custom typeface, adaptive monogram, and cohesive visual system inspired by Vietnamese culture. The project aims to position Biti’s Hunter as a modern, globally competitive fashion brand while celebrating its national roots.

  M — N AssociatesDentsu RedderType AssociatesBiti's HunterBiti'sbranding
  Wing-Chan
• "M — N Associates Rebrands Biti’s Hunter, Emphasizes Vietnamese Heritage"

  The Brand Identity · Jan 28, 2025

  M — N Associates rebranded Vietnamese sneaker brand Biti’s Hunter, balancing cultural heritage with modern design. The project features a custom typeface, MN Hunter, inspired by movement and Vietnamese symbolism, complemented by TT Commons Pro. The rebrand includes dynamic logos, packaging, and a new product collection that reinforces the brand’s ‘Step Forward’ ethos.

  M — N AssociatesType AssociatesDentsu Redder