Birra Castello
Design work for Birra Castello, collected from the studios behind it.
- Design cases
- 2
- Studio
- 1
- Packaging 2
Design cases by studio
AUGE (2)
- Packaging and Brand Identity for Birra Castello
- AUGE Design repositioned Birra Castello with a direct, no-frills identity focused on the beer rather than heritage storytelling. The system centers on a Castello “C” badge, essential typography, black and vibrant range colors, and raw steel cans with metallic finishes.
- Packaging Redesign for Birra Castello
- AUGE Design refreshed Birra Castello’s identity and packaging to position the young beer brand as contemporary and self-ironic. The work included a restyled logo and labels, a custom bottle designed by Giugiaro, and printed bottle-neck collars carrying campaign copy.
