AREA 17 partnered with Accor to create a unified digital ecosystem for ALL – Accor Live Limitless, transforming the hospitality giant’s loyalty and lifestyle experience. The collaboration included launching ALL.com, developing a scalable design system, and building flexible booking platforms that adapt to evolving travel behaviors.
AREA 17 partnered with Accor to create ALL.com, a global lifestyle loyalty platform redefining hospitality through an omnichannel digital experience. The collaboration included developing a scalable design system and launching new guest platforms to adapt to evolving travel behaviors, strengthening Accor’s digital transformation and brand leadership.
The Brand Identity interviews Alexis Foucault and Tom-Jacques Perret, founders of Paris-based studio UNVEIL, which has quickly gained recognition for its AI-driven creative approach. The duo discuss their backgrounds, philosophy, and projects such as the award-winning AI film 'Ellie' and their Awwwards-recognised website. They share insights into their process, tools, and ambitions to expand their team and explore physical exhibitions.